This fashion VR campaign serves as a compelling showcase of how technological advancements in virtual reality can revolutionise the presentation of clothing to our customers, particularly within the high street environment.
The film not only provides the ultimate fashion show experience, but also gives lifelike interactions, providing viewers with the sensation of models being physically present before them. We created an array of eye catching, alternative shots, constantly changing how the viewer perceived the clothing and how 360-degree camera addes a fresh and engaging dimention to capturing the garments, redefining how they are portrayed.